In this webinar, we explore the complex landscape of consumer perceptions surrounding wet wipes. Despite their widespread popularity, a considerable portion of consumers harbor questions and reservations about their usage. It’s crucial for brands to understand the diverse perspectives within this discourse. We highlight the significance of open dialogue, advocating for platforms like Instagram to foster public discourse and feedback. This webinar aims to dissect consumer perceptions, providing indispensable insights for brands navigating the dynamic world of wet wipe consumption.

Presenter: Sam Nebel, Co-founder, Goodwipes